Former World of Warcraft developer opens game studio in New Orleans

Former World of Warcraft developer opens game studio in New Orleans

Jeff Strain is bringing his video game creativity to Louisiana in a new studio

The experience gained as a former Blizzard programmer has led Jeff Strain to have the opportunity to open his own new video game studio in New Orleans, he announced yesterday. The former World of Warcraft developer is striking out on his own, ready to turn his development creativity into new products.

In a press release from Louisiana Economic Development (LED), Strain and Governor John Bel Edward made it clear that the studio, named Possibility Space, has been created with the intention of creating and producing large-scale video games for a global audience. Strain was heavily involved in the development of the popular massively multiplayer online game World of Warcraft.

Strain’s experience with the company ended in 2000 when he founded ArenaNet in Seattle to develop the Guild Wars series of video games. Later, ArenaNet was acquired by the South Korean publisher NCSoft, and at that time Strain decided to launch another Seattle-based game studio, Undead Labs, which, in 2018, was acquired by Microsoft Xbox.

“The arrival of Possibility Space further secures our standing as a leader in interactive entertainment development, which continues to offer high-paying tech jobs for Louisiana residents,” Gov. Edwards said. “With an industry innovator such as Jeff Strain at the helm, this project could be a game-changer for video game development in Louisiana. We welcome Possibility Space as we continue to expand this exciting sector of our economy.”

Possibility Space will reportedly open the door to employment for more than 75 people in Louisiana with an average annual salary of $100,000. The press release clarified that the studio will be distributed, which means it will provide the ability for people to live and work wherever they want.

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