2K signs agreement with the NFLPA for its non-simulation football video game
The latest agreement follows one signed a few months ago between the developer and the NFL
Earlier this year, the video game developer 2K signed an agreement with the NFL for the creation of football games that showcase NFL teams and its trademarks. This agreement includes permission for 2K to use the players’ numbers, names, images and likenesses on their jerseys when they come onto the field, but only for non-simulation games.
Now, 2K has added a new partner to its non-simulation football video game in a separate deal it signed with the NFL Player Association (NFLPA).
“2K has a proven track record of high-profile and successful business relationships with other sports leagues, professional athletes and their collective fans,” said the interim president of NFL Players Inc., Steve Scebelo, in a press release. “The label makes some of the best sports video games in the world, and we look forward to working with 2K, our players and OneTeam on future projects.”
The game developer also confirmed that 2K is already in the process of developing multiple games and that they are already in early stages of development, with developers and release dates to be announced in the future. Regarding this new deal with the player’s union, there was no information disclosed about the financial terms nor if the games will include former NFL players and their likenesses. This new collaboration deal is all about non-simulation football experiences, which include mobile games, arcade-style non-realistic games, and more generally, any video game that does not feel like and function as an authentic NFL football game experience.
The license to create simulation football games belongs to EA Sports and its “Madden” franchise, which has recently extended its agreement with the NFL until 2026.