Video game coaching becomes big business during the coronavirus lockdown
As more turn to video games amid stay-at-home orders, a bigger need for training has emerged
One good aspect of going through a crisis is the rise of new opportunities that a new situation can bring to get creative. This is the case for a new business that is booming amid this coronavirus pandemic. As eSports become more popular and more people are making a good living out of it, there are gamers who want to improve their game to maybe get to the professional level. This and the rising number of people engaging in video games has created a need for video game coaches, who, between December and March, saw their billable hours increase almost two-fold.
Online marketplaces like Fiverr.com are reporting a 43% jump in the number of bookings for video game coaching sessions between January and March. According to the site, most of the requested instruction is focused on Fortnite and Rainbow Six Siegewas, which are especially popular. For instance, Gamer Coach sold over 1,000 hours of virtual coaching in March, and 650 hours during February.
“Right now, we are really seeing things change,” said Idris Piers, chief digital officer at GamerCoach. “We are seeing parents who are buying courses for themselves because they want to play with their children.” Many of those video game coaching hours come from parents who are looking into new ways to relate with their children. Video games are a good option because they can be played from home and are not an expensive activity.
Exact numbers are hard to get from such a new business that hasn’t been measure, but, according to David Cole, the founder of researcher DFC Intelligence, between in-person and virtual coaching and streaming, it is nearly a $1-billion business. Fiverr says that it is seeing at least ten daily applications from gamers who want to become coaches.