NASCAR’s eSports series to be carried on Fox Sports
The popularity of the virtual races has caught the attention of the major broadcaster
The world is on a temporary break from almost all activities, sports included. While sports fans await to hear that moment in which their favorite teams will be playing again, Fox Sports is signing new entertainment for NASCAR fans. An eSports event is arriving to Fox Sports in an agreement signed with NASCAR to broadcast what is left of the US stock car racing series eSports competition named the eNASCAR iRacing Pro Invitational Series. Last Sunday’s initial virtual event – hosted at Homestead-Miami Speedway – attracted 903,000 viewers on cable network FS1 and was the most-watched sports television broadcast ever since most sports were paused on March 12.
Another win for this event is that it was the highest-rated eSports TV program ever in the US. NASCAR, along with its long-time partner and leading motorsport simulation platform iRacing, created the eNASCAR iRacing Pro Invitational Series. This new eSports championship is coming with at least seven dates to replace the real-world competitions that were canceled due to the global COVID-19 pandemic. The races included in this tournament include 35 drivers taken from NASCAR’s portfolio, such as the Cup Series, Xfinity Series, and Gander RV & Outdoors Truck Series, as well as NASCAR legends.
There are recognized faces in the competition lineup who took an iRacing simulator to their home. Names such as Dale Earnhardt Jr., Bobby Labonte, Kyle Busch, Brad Keselowski, Joey Logano, Denny Hamlin, Chase Elliott, Clint Bowyer, Kyle Larson and Christopher Bell, among many others are sitting behind the virtual steering wheel. The next event in this championship is a virtual race at Texas Motor Speedway. It will take place on March 29. Fox Sports is planning on broadcasting the event simultaneously in FS1 and the Fox Sports app. Also, Canadians can enjoy the NASCAR action through cable network Fox Sports Racing.