Riot Games files trademark infringement lawsuit against another Riot
The League of Legends developer is going after the Riot Squad eSports group
The Chicago-based eSports group Riot Squad should have been a little more choosy when it settled on its names. The organization has come under fire by a bigger, wealthier Riot Games, the developer of League of Legends, for copyright infringement. The company argues that the name was a direct attempt to capitalize on its status and popularity, and wants a court to force some changes.
Riot Games has trademarks for both Rio and Riot Games when used in conjunction with video games and eSports, and this should have been enough for the Chicago squad to realize it was playing with fire. The larger Riot accuses Riot Squad of infringing on its brands, adding that the organization’s management “hopes and intends that by its use of the Riot brand name, consumers will mistakenly believe that its esports organization is in some manner associated with, sponsored or endorsed by, or otherwise affiliated with Riot and its hugely popular products and services.”
If a judge agrees with the claims, Riot Squad will be forced to change its name and to stop using all Riot marks. It will also have to pay Riot Games for damages and destroy all material, products, merchandise and anything else that could be seen as linking the eSports team to the developer.
It’s going to be an expensive lesson for the young Chicago team to learn, but an important one. It doesn’t participate in League of Legends, preferring Counter-Strike: Global Offensive, Fortnite, Rainbow 6 Siege, Apex Legends, and PlayerUnknown’s Battlegrounds, but has to understand how protective organizations are of their brands.