LA Times riding the crypto train
The fourth largest newspaper in the US is now a Brave Browser publisher
The LA Times is the fourth largest newspaper in the US with a reported 37 million visits each month. It is now embracing cryptocurrencies and is part of the Brave Browser community, which allows contributors to receive payments through the Basic Attention Token (BAT).
Through the Brave system, users establish a threshold of monthly contributions that they want to allocate to a particular site. The site then receives the contributions for further distribution to participating authors. This allows users to view content without having to be subjected to ads and creates a better revenue stream for individual authors.
The Brave browser, which was built with distributed ledger technology (DLT), was created to offer better security and privacy to Netizens. Most web browsers, including Google and Facebook, collect and sell user data, but Brave doesn’t allow any data collection unless users provide consent. The browser also strips out advertising, making Internet surfing more enjoyable and faster.
In the future, the program is also going to include a feature that offers rewards to users. The feature will be built around the amount of time users spend on websites through the browser, allowing them to earn a small amount of BAT for their activity.
According to a site that tracks the Brave Browser program, BATGrowth, there are now 83,596 verified Brave publishers, as of April 12. The browser has grown more popular than both Opera and Puffin and continues to receive more attention due to its enhanced privacy and security features.