E3 Goes Full Esports Today with $3M Fortnite Tournament

The biggest video game conference of the year is in full swing, and it is about to be taken over by esports. The $3 million ProAM Fortnite celebrity tournament takes place today. It will be the game’s first official tournament organized and funded by its developer, Epic Games.

The event features a 2v2 format that pits well-known celebrities against the biggest names in the Fortnite community. The list of celebrity competitors includes musicians, rappers, athletes and YouTube stars, all with massive social followings.

The event will stream live on YouTube, Facebook, Twitter, and Mixer, so basically there is no excuse to miss it. However, it is far from an official launch for Fortnite esports – all competitors were invited, and all the prize money will go to charity. The winning team gets $1 million to send to the charity of their choice.

It may not be the Fortnite tournament fans are craving, but ProAm promises it will be entertaining. The game is still working out just how it fits in the world of esports, which makes introductions like this celebrity tournament a welcome event.

Though they may be fans of the game, a few of the celebrities are guaranteed to play miserably, causing intense frustration for their more experienced partner. It is all part of the fun and games before Epic gets serious and reveals its $100 million plan for the game’s first official competitive season.

The tournament begins at 3:30 p.m. PDT June 12, 2018, but the recaps and highlight reels will echo through the internet for weeks to come.

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